The Sotheby's Difference
Global Reach...Sotheby's International Realty has over 18,000 agents in over 800 offices across more than 50 countries with over 80 billion in sales for 2015. We are truly the only worldwide luxury realty serving the Lake Tahoe market.
Lexi's network includes over 10,000 agents and prospects with her Tahoe Homes Newsletter. Networking with agents
is critical to their market plans and they frequently travel to Sotheby's offices to share lifestyle and
marketing information, driving interest to the Tahoe area and procuring buyers for her listings.
Distinctive Clientele...Sotheby's clients include 86 of the Forbes 100 World's Richest People and
341 of the Forbes 400 Richest Americans. The Sotheby's Brand is over 270 years old, and is the proven Global Leader in Luxury Real Estate. Our reputation for quality stands behind the value of the
properties we represent, and speaks to the sophistication of our savvy clientele.
Lexi's clients include several leaders of financial institutions and the technology world, and
discretion is foremost in the work they do. Sotheby's reach for luxury home buyers is unparalleled with
the focus on fulfilling lifestyle and client expectations.
Networking...Sotheby's clients expect extraordinary service, and we deliver. Trust in their agent's market
knowledge and guidance means that agents play an integral role in matching clients with the right
properties. With a Sotheby's listing comes the expectation of superior quality and prestige. Referrals from the affiliation with Sotheby's Auction House have comprised more than $1.2 Billion in sales since 2004.
Our most recent referrals are driven from networking events, office visits and building relationships with
fellow agents. These drive buyers to our listings and give exposure to our market.
Significant Properties...Sierra Sotheby's International Realty represented the highest priced
listing at Lake Tahoe, "Tranquility Estate" at $75 Million, recently sold for an undisclosed price. Sierra SIR also closed the highest priced sale in Squaw Valley history at $8,500,000 and was awarded Wall Street Journal's "House of the Year" for 2013 for Fleur du Lac on the West Shore of Lake Tahoe.
Lexi Cerretti is Incline Village's 2015 top luxury listing agent for properties above $2.5 Million, with nearly $80 Million in sales since 2013.
Media...Sotheby's features "Best in Class" media partners, carefully selected to represent the luxury
brand. Sotheby's listings are featured on our exclusive page in the Wall Street Journal's "Mansion" section,
and via a direct feed to the New York Times linked to Sotheby's website with full screen photos and
Lexi's listings have been featured on the cover of the UK Daily Telegraph, her recent sale written up in
the Wall Street Journal, her market report featured in the San Jose Mercury News "Tech Savvy Buyers
Moving to Tahoe", and several recent press releases related to lakefront sales and high net worth buyers
moving to Tahoe for Nevada tax advantages.
Photography & Print...Our post cards, brochures and print material are of the highest caliber, and we follow a targeted campaign for open house, just listed and just sold mailings. We use professional photography for all of our listings, and we adhere to strict guidelines for quality and presentation.
Publications...Sotheby's Realty features exclusive affiliations with magazines including Reside and Sotheby's at Auction, distributed with the Wall Street Journal and direct mail to high-net worth individuals. The California edition of Reside targets our major market, and we have a new publication Tahoe Legacy which is published bi-annually with lifestyle features and property showcasing for Lake Tahoe, exclusively for Sierra Sotheby's listings.
Online Presence...With premiere placement on sites like Realtor.com, Zillow, Trulia and exclusive affiliations with James List and the most visited luxury real estate site worldwide- SothebysRealty.com, no other real estate firm has the ability to provide high resolution photography to a multitude of syndicated sites. Sotheby's listings are featured on EGallery, a dynamic property slide show featured on flat-panel TV's in our real estate offices and auction house locations worldwide.
Lexi features market reports, significant properties, and relevant news and updates on their blog which feeds their social media sites with over 2,000 followers on their Facebook, LinkedIn, Instagram and Google+ sites. These sites in turn boost her web rankings, their individual property website visits, and property views on syndicated sites, along with the high quality photography and listing detail that set Sotheby's listings apart in a realm of their own.
Lifestyle Content...Sierra Sotheby's lifestyle features and events showcase Lake Tahoe listings attracting global lifestyle searches. SIR.com lifestyle search showcases waterfront, ski, golf, farm & ranch, historic, and vineyard properties around the globe for buyers searching by lifestyle, not by location.
Tahoe Office Locations...Sierra Sotheby’s International Realty has 8 offices in South Lake Tahoe, Heavenly, Incline Village, Tahoe City, Squaw Valley, Truckee, Tahoe Donner and Southwest Reno. The firm is part of Majestic Realty, serving Denver, Boulder, Breckenridge and Vail Valley, Colorado, and Park City, Deer Valley, and Salt Lake City, Utah. The combined firm has 400 broker & support staff associates, and in 2013 closed over 4,000 transactions valued at nearly $3 Billion.